Online Reputation Management (ORM) may seem like an unnecessary or extra activity, but it helps in growth prospects, especially direct bookings.
ORM is just as important as marketing. In this connected world of social media and review sites, you can also say that ORM is part of marketing.
Negative reviews and negative sentiments can quickly turn the tide against your hotel, regardless of how well it has performed up to date.
You must maintain a healthy relationship with potential and past customers and have full control over their online reputation. You can hire an expert reputation management consultancy from https://www.thereputationpeople.com/ for better reputation management.
Your service is still the key ingredient to generating positive reviews and a high rating. Reputation on the internet can attract new customers, retain the growth, and charge more than their competitors.
Online reviews can be used to increase customer satisfaction and drive sales. It is therefore essential to maintain and improve their amazing ratings on major review sites.
They should also disseminate good ratings on as many review platforms as possible so that more potential guests are aware of the hotel's credibility and performance. There are, however, some good options.
Online reputation management tools allow maintaining complete control over their online reputation via a variety of review sites and social media channels.